Archive for the ‘Sponsorship’ Category

Motorsports – Making our cars better, faster, SAFER.

Tuesday, April 14th, 2009

By: Peri Witney

But one particular movie stood out because of its plot. The car joins the Monte Carlo rally. As a precocious little kid, I also recall asking my parents what rallying meant? And my mother, who instilled in me the discipline of doing research at an early age told me, “Dear, why don’t you look it up at the dictionary?” That was how I found out about rallying as a sport, which has flourished to this day.

And there are more interesting facts that I have discovered about the sport of rallying. Its origin can be traced back to the 1894 Paris-Rouen Horseless Carriage Competition when people who have their own visions of what a “horseless carriage” should look like entered the contest and winners were ascertained by the judges who rode in each car.

Eventually, it turned into a period of city to city road races primarily in France and it started components associated with rallying competitions today, individual start times with carraces against the clock, time keeping at beginning and starting areas in each town along the route and driving over long distances of rough and unpaved roads.

The Monte Carlo Rally started in 1911 by Prince Albert and takes place in Monaco. It is the first race for the FIA World Rally Championships. Winning a rally gives a car prestige and credibility in terms of a car’s performance under tough and demanding driving conditions.

I often wonder why is there so much money poured in by sponsors into motorsports. Even if gas prices became unreasonably high last year due to a host of several factors I couldn’t understand its importance. I figured if oil prices didn’t go down to the levels that it is today, although its still high, will it still be logical to hold rallying events or any other motorsports for that matter? Wouldn’t the sport be hurt and greatly affected if oil prices skyrocketed to for example $200 a barrel?

Then I saw the print ad for one of the big oil companies. The add states that it is through these races, whether it’s rallying or formula one racing, that the car manufacturers test their latest improvements in their respective vehicles, with these changes brought about by the manufacturer’s research and development team. And not only are the car manufacturers who benefit from this but also oil companies and tire makers. So, to win in any motorsport, the car who has the right balance in its engine make, tire selection and amount of fuel in order to meet the demands of the track conditions or the graveled road shall ultimately win the race.

Consumers ultimately, benefit the most. Improvements that were proven to be reliable are then passed to buyers of new automobiles as car manufacturers add these changes to make a better product overall in terms of a vehicle’s safety attributes, performance under all conditions and gas consumption.

So next time you open the door of your new car, remember to thank those motorsport drivers who risk their lives for a few hours of adrenalin rush and made your car safe for you to use.

Source: articlebase.com

3 Easy Ways To Get More Money For Racing!

Tuesday, January 6th, 2009

By Frederick Musser

Most types of racing have a beginners class which is less expensive of course than the premium classes, but… you still have pit passes to buy, fuel, routine maintenance, food, etc…

So what is the easiest way to get more money for racing?

  • Online Auctions (eBay) Buy and Sell Your Items: . . . . .Most everyone has stuff laying around the house or garage that they just do not need any more.
    Sell it on eBay. With a little practice and the right stuff to sell you can make a nice little profit
    to add to your racing venture.

    Find great racing deals on eBay to save yourself even more money, find tools, haulers, engines, safety equipment, racing parts, and the list goes on and on and on and on – Stretch those racing dollars even more.

  • Trade Or Provide Your Service: . . . . .What do you know how to do? Weld, paint, re-build engines, make vinyl letters, chassis set up?Sell or trade your services to others and take the money and add it to your racing fund. One guy in our area does race car repair for wrecked race cars, he makes a nice little profit. Another guy in the area builds chassis and roll cages in his spare time, another sells vinyl racing letters, another scales in cars for a small fee.There are many services needed in the racing community, what could you do that other people need? With people’s hectic no time lifestyles many racers would gladly trade or pay you for your expertise.
  • Get A Sponsorship: . . . . .Ahhh, the good old racing sponsorship if only it was that easy. Let’s face it in a trying economy
    many businesses just don not have the extra money for that kind of advertising – OR – Do they?

    So how do you get really great sponsorships? ASK – contact friends and neighbors if their places of employment might like to sponsor you. You may get some NO’s but you may very well get some yeses as well. Ask any salesman and they will tell you that it is just a numbers game.
    ASK, ASK, and ASK again.

    A sponsorship does not have to be all about money either – What if you could get some free stuff, that is less money that you would have to spend anyway? Free oil, free tires, free gas, free lettering, free trailer to use, more, more, more. Just be creative when you are proposing a sponsorship.

    The most important thing to remember is to take care of your sponsor - Do what you said you would do.

Prepare yourself with as much information as you can when pursuing the examples in this article and be creative in your attempts and above all always be professional and serious in what you do.




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